Vegan Moisturizing Hair Bleaching Kit for Streaks and Strands

Good Dye Young: Vibrant Color for All Developed by Grammy Award-winning Paramore frontwoman Hayley Williams and her longtime hairstylist and makeup artist Brian O'Connor, Good Dye Young is a high-quality, hair-healthy hair color brand that empowers self-expression and community.

The GDY Vibrant Hair Routine Good Dye Young's semi-permanent hair colors are packed with vibrant pigmentation, allowing for rich, long-lasting shades that can be mixed and customized, including the darkening effect of "None More Black." Infused with nourishing sunflower extract, the formula conditions hair without the need for additional conditioner. Scented with the calming, citrusy-spicy essence of bergamot essential oil, the products are free of ammonia, formaldehyde, PPD, and parabens, making them vegan and cruelty-free.

Our Brand Story Hayley Williams and Brian O'Connor, through years of creative collaboration, found themselves dissatisfied with the hair color options available on the market. Driven to find a better alternative, they developed Good Dye Young, a brand focused on crafting high-quality, ethical products that empower a community centered around self-expression, color, and inclusivity.

Our Community Good Dye Young represents a youthful, vibrant community bonded by a shared passion for bold self-expression and limitless creativity. Differentiated not just by its vegan, cruelty-free formulations, but by its message of self-love through self-exploration, the brand aims to cultivate a safe and inclusive space that celebrates individuality.

Our Product Attributes - Super rich, vibrant color through highly pigmented formulas - Customizable shades, including the ability to darken with "None More Black" - Bergamot essential oil fragrance for a soothing, relaxing scent - Sunflower extract for deep conditioning - Offers UV protection - Ammonia-free, formaldehyde-free, PPD-free, paraben-free - Vegan and cruelty-free, Leaping Bunny certified - Made in the USA

Our Mission Good Dye Young's mission is to cultivate a safe, inclusive community that values vibrant self-expression and creativity. Through their high-performance hair products and empowering message, they aim to inspire individuals to embrace their unique identities and unlock their full creative potential.

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