L'Oreal Paris Feria Midnight Bold Hair Color for Dark Hair

L'Oreal Feria Midnight Bolds takes dark hair to the next level, offering high-impact bold color in one step without bleach. Inspired by fashion, Feria gives a twist to the traditional, delivering edgy hair color. The Midnight Bolds hair color with 4X highlights provides intensified, brilliant results, thanks to the custom-blended prismatic color spectrum by L'Oreal master colorists.

The Power Shimmer Conditioner seals and smooths the hair, without wreaking or ravaging it. The shimmering hair dye for dark hair is the result of Feria's custom-blended formula by our master colorists. This multi-faceted, shimmering blue hair dye with 4X highlights transforms dark hair in one step, delivering high-impact, vibrant color without the need for bleaching.

The hair dye kit contains a vibrant permanent hair color gel, a shimmering conditioning developer crème, an aromatic shimmer serum, and a Bonding Care Complex Conditioner to seal and smooth the hair. Feria offers bold, permanent hair dye shades inspired by cutting-edge fashion and the latest trends, ranging from deepest blue blacks to platinum blondes to smokey silvers.

L'Oreal Paris is a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care, and cosmetics. We offer a wide range of hair dye products, including permanent, semi-permanent, and temporary options, as well as root cover-up, anti-brass toners, and lightening systems, allowing you to cover gray hair, highlight, go bold with bright color, or even try an ombre hair color.

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